BENEFITS OF SURF4 SEO
What is it you want to accomplish? Have a Top 10 Ranking, draw massive amounts of traffic to your website - OR
- do you want results, i.e. sales? We are results driven. Surf4 SEO's techniques are not "one size fits all."
We customize our services to fit your unique needs and goals. We help our customers realize sales from their products
and services at the lowest possible cost. We work with you and for you. The more successful you are, the more successful
we are. Surf4 SEO prides itself on outstanding customer service. We answer the phone and return your emails - and
anytime you speak with one of our specialists, you are speaking with someone who knows SEO...inside and out. Listed
below are just a few of the benefits you receive when you choose Surf4 SEO as your website optimization & internet
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WEEKLY STATISTICS
We send you weekly reports and statistics to track visitors to your website and rankings. Watch your weekly statistics.
If you have no visitors, you can't expect any sales. Note: hits are not the same as visitors. One web page with
10 images on it is 11 hits per visitor. The most common way to get visitors to come your site is to submit it to
as many search engines as possible. Getting listed on search engines will most likely bring from 80% to 100% of
your customers to your site.
SEARCH ENGINE SAVY
Most of the search engines are free, but all have certain criteria they judge sites by. Each site is ranked according
to those rules. We are search engine savy and help you get ranked on a variety of search engines. One thing to
keep in mind is that except for one or two, the engines do not list every website submitted to them. Search engines
are in business to find websites for the people who are looking for something. If no one looks for a certain category
of site, they will drop all websites from that category after a while.
KEYWORD KNOW-HOW
Our keyword services, using our proprietary Saturation Evaluation Process, include keyword research, keyword implementation,
and keyword evaluation tracking service.
Keyword Research & Implementation
Our Keyword Research & Implementation service is for initial keyword/metatag setup. This service includes:
• Create an initial keyword suggestion list based on your
 website content, and information about
your
service/product(s).
• Consolidate/Re-form your list based on our proprietary
saturation evaluation process which gives
us an idea of
realistic placement expectation from a
keyword.
• Create page title and description based on the finalized
keyword list.
• Suggestions for text additions/changes to optimize for
your keywords.
• Implementation of the keywords onto your page.
Keyword Evaluation Service
Our Keyword Evaluation Service is designed for websites that are not seeing satisfactory traffic, are not increasing
or maintaining search engine rankings, or maintaining a good visitor to purchase ratio. This service includes a
combination of the following services, based on the specific issues needing to be addressed for a website:
• Research how many people were searching on the
keywords you currently are using.
• Evaluate the relevance of your keywords to your
current site content and offer suggestions
/
additions / modifications to your current
text.
• Modification to your current keyword list and related
implementation if needed.
For instance, in our keyword evaluation process, we check
to see how many people searched on your keyword last month. If the number is zero, we need to find other keywords
and change your site to match them. For example, if you sell "Phollows," and your site is all about "Phollows,"
you will not get any traffic from search engines even if you are listed #1 in the category because no one is searching
for "Phollows."
Let's say that "Phollows" are a kind of body pillow. If you change your site to "Body Pillows by
Phollows" then resubmit under the Body Pillow category, you will be in a category that 20,000 people searched
on last month as opposed to zero.
SEARCH ENGINE RANKING
If you are listed on search engines, the next thing to check is what your ranking is. If you search on body pillows
and find the engine showing sites 1-10 of 10,173 in the category and your site is deeper than 100, you can be pretty
sure you won't see any visitors coming from that engine. So just how can you get your site listed in the top 100,
or better still in the top 10!?
There are a lot of submission services who say they can get you in the top 10. The only thing they can do is get
you in the top 10 under the category "Phollows," which we already know, no one searches for. Knowing
how the sites who are in the top 10, in the categories that people are searching under, got there is the important
thing to know.
SEARCH ENGINE SUBMISSION/MAINTENANCE
Many of the search engines have time frame requirements for submission. Our Search Engine Submission/Maintenance
service keeps track of whether or not you are listed on the top search engines, and re-submits you within the guidelines
of each engine.
Along with your submissions you also receive weekly traffic/search engine ranking reports which give you information
such as:
• Visitor counts for your site
• Keyword Rankings
• And much more...
These reports are provided weekly, via e-mail.
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